Tuesday, October 30, 2007

Web.2 is on the increase-CNN to start posting news in Second Life

CNN opens Second Life division
Tuesday, October 30 2007, 15:09 GMT (10:09 ET)
By Dave West
CNN is next week to start reporting in online virtual world Second Life, it has announced.

The US news network will equip other residents to send copy and photos while providing news "kiosks" spread through the Second Life world.

Real CNN staff will hold meetings to guide online volunteer reporters who will then contribute to special version of its citizen-journalist i-Reports.

CNN news services executive Susan Grant explained how the idea was developed: "We looked at what are people doing that is meaningful to what we do. I love that we don’t have to take things from the real world and force them in."

She added that setting up the idea took "very little investment" and was cautious about its relevance: "I don’t think we are betting the whole farm on it. It’s one aspect of many ways we are engaging with users."

Saturday, October 20, 2007

Why did Murdoch buy My Space?

Why do Institutions keep investing in New Technology? They have to keep moving and keeping up to date with the technology, software and hardware and keep an eye on their audiences and what they are interested in. Look here for an article on Myspace.

Thursday, October 18, 2007

iphone info to help with your timed essay.

link to article

digital tv


link to iplayer page

Advances in digital tv technology has changed the future of television. It seems to be moving away from 'broadcasting' and into 'narrowcasting' where audiences will create their own schedules by using 'on demand' services such as the BBC's iplayer andthe channel 4 service.

Sky+,and TiVo paved the way and insitutions such as the BBC and Channel 4 have had to adapt and move into new arenas to keep 'in the game'.

Article about the future of facebook from Guardian Technology Website

Facebook founder says social networking sites in it for the long haul

Bobbie Johnson in San Francisco
Guardian Unlimited
Thursday October 18 2007

Mark Zuckerberg, founder of Facebook

They have variously been called pointless, a waste of time and a passing fad. But social networking websites could be with us for a long time, according to the man behind Facebook.

Mark Zuckerberg, the popular website's 23-year-old founder, suggested yesterday that the true advantages of using social sites might take decades to become fully apparent.

"We're talking about the set of connections that everyone has in real life," he said, speaking at a conference in California.

"All we're trying to do is take those connections and map it out. Once we have an accurate model, we can help people to share their information more effectively. But it's going to take 30 years – or at least tens of years – before this becomes a really mature platform."

The website has become one of the darlings of the latest internet boom, growing rapidly and attracting more than 34 million users worldwide since it launched in 2004 from a dorm room at Harvard University.

He told an audience at the Web 2.0 Summit in San Francisco that a stock market flotation was "years off", but refused to be drawn on whether he was preparing to take substantial investment from the likes of Microsoft or Google.

Last year Mr Zuckerberg reportedly rejected a bid from Yahoo! for around $1bn, but a series of reports in recent weeks have suggested that a number of investors are in negotations to buy a stake in Facebook that would value the company in excess of $10bn.

He suggested that the company was preparing to launch its own advertising platform within the next three months, throwing into doubt its relationship with Microsoft – which has an exclusive deal to provide advertising on the social network.

Asked whether he was happy with the deal, which lasts until 2009, Mr Zuckerberg said that Facebook and Microsoft were "both pretty pleased" with the current situation, but refused to comment on other potential investments

Welcome to the SHSG New Technology Blog

I would like you to use these blogs as a way of keeping your case studies up to date. By placing your research on the web it is a good way to keep links and an ideal way of sharing what you have found. 19 heads are better than one after all!